Landscape Lighting Operators

Sell lighting like the luxury product it is — and service it forever.

Lighting is one of the highest-margin trades in the yard. FRAP™ helps lighting pros frame premium designs, attach recurring service plans, and turn every install into a five-neighbor referral.

Landscape Lighting professional at work

The pattern

You're probably stuck on one of these

One-and-done installs with no recurring revenue
Quoting low because the prospect 'compared on Amazon'
Referrals happen by accident, not by design
No system for service calls, bulb changes, or expansions
+52%
Avg install ticket
68%
Attach rate on service plans
3.4x
Referrals per install

FRAP™ Playbook

What we drill inside the Mastermind

Twilight Demo Frame

The on-site presentation that closes premium designs without discounting.

Annual Service Plans

Bulb refreshes, re-aiming, and warranty — recurring revenue from day one.

Expansion Ladder

Phase 1 install becomes Phase 2, 3, and 4 over the next 24 months.

Neighbor Referral Engine

Built-in moments at install handoff that produce a street takeover.

Find out where landscape lighting profit is leaking.